...OF THE WEEK

'STREET CASTING OF THE WEEK' This week we bring you a series of street cast images by Michael Heffernan.

Michael was commissioned by Ubuntu One, Canonical's personal cloud service, to shoot an image library for them. Ubuntu is a fast, secure and easy to use computer operating system used by millions of people around the world.

The brief was to create fun and vibrant images that showed real people enjoying their services across different devices. The client specified that models (randomly found people) and situations should be completely street cast and shot immediately where they were found. The only addition to the scenarios were laptop, phone or tablet. This truly was a guerrilla style shoot!

Photographed over a day and a half during great sunny weather, here are some of the images.

LPA/, LPA/Photographersadmin26 August 2011commercial photographers, commission, lifestyle photography, Lisa Pritchard Agency, street cast, ubuntu oneComment